Bachelor of Business Administration (Credit Hour)

Mission

The Bachelor of Business Administration (BBA) program prepares students for career opportunities and advancement in a dynamic, global business environment.

Program Learning Outcomes

  • Communication: Demonstrate effective oral and written communication skills in organizational and professional settings.
  • Ethics: Identify and evaluate ethical issues and formulate a defensible resolution in business environments.
  • Global: Apply cultural differences, diversity issues, and business functions and processes, in domestic and global settings.
  • Technology: Apply technology to support decision making in businesses; leadership.
  • Business Functions/Processes: Interpret and implement business functions and processes.

Degree Requirements

The bachelor’s degree requires a total of 120 credits, including major coursework, General Education, and electives.

Students complete 60 credits of major coursework. Of these, 15 credits also fulfill General Education requirements. As a result, the remaining standalone General Education requirement is 27 credits.

The final 33 credits are completed through free electives, allowing students the flexibility to tailor their academic experience.

Core Requirements*
*15 of these credits also satisfy General Education requirements: BUSU 249 (Quantitative Reasoning), BUSU 410 (Oral Communication), ECNU 200 (Social Sciences), ECNU 201 (Social Sciences), and MKTU 300 (Social Sciences).
Business Foundations Requirements
BUSU 249Business Statistics *3
BUSU 410Organizational Communication *3
ECNU 200Principles of Microeconomics *3
MGTU 301Principles of Management *3
MKTU 300Principles of Marketing *3
Business Foundations Requirements Subtotal15
Business Essentials Requirements
ACCU 201Principles of Accounting I3
ACCU 202Principles of Accounting II3
ECNU 201Principles of Macroeconomics3
FINU 305Business Finance3
MGTU 308Legal Environment of Business3
Business Essentials Requirements Subtotal15
Business Strategy Requirements
MGTU 314Operations Management3
MGTU 406Global Environment of Business3
MGTU 450Strategic Management **3
OLCU 300Organizational Behavior3
OLCU 303Organizational Development and Change3
Business Strategy Requirements Subtotal15
**Enrollment in MGTU 450 Strategic Management requires completion of all other Business Core courses (14 in total).
Core Requirements Subtotal45
Major Elective Requirements
Students in this program select major electives from the following areas of study: Accounting (ACCU), Computer Science (CSCU), Entrepreneurship (ENTU), Finance (FINU), Healthcare Administration (HAUU), Human Resources (HRCU), Management (MGTU), Marketing (MKTU), and Organizational Leadership (OLCU).
Major Elective Requirements Subtotal 15
Total Major Credits60